Unit BUSINESS MANAGEMENT

Course
Business administration
Study-unit Code
20002509
Location
TERNI
Curriculum
In all curricula
Teacher
Francesco Rizzi
Teachers
  • Francesco Rizzi
Hours
  • 63 ore - Francesco Rizzi
CFU
9
Course Regulation
Coorte 2020
Offered
2021/22
Learning activities
Base
Area
Aziendale
Academic discipline
SECS-P/08
Type of study-unit
Obbligatorio (Required)
Type of learning activities
Attività formativa monodisciplinare
Language of instruction
Italian
Contents
The course analyzes the main areas of basic management. After analyzing the firm and its competitive environment, it presents the main strategic decisions and the main areas of the management of the firm such as production, marketing and supply chain management
Reference texts
Tunisini A., Ferrucci L., Pencarelli T. (2020), Economia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale, Hoepli, Milano (Chapters 12 and 14 are excluded)
Educational objectives
The student will develop basic theoretical and practical competences in business management. In particular, the student will be able to interact with all the business functions in manufacturing and service industries, providing added value in terms of analysis, conceptualization and problem solving.
The course offers both theoretical and operational knowledge and skills on the fundamentals of firm's management.
Training objectives will be:
- To know the variety of behaviors of enterprises;
- To know the main dimensions of competitive analysis;
- To know the main competitive and growth strategies;
- To know the main decisions regarding the functions of the firm: production, marketing, R& D, logistics and sourcing;
The main skills will be:
- To evaluate the competitive environment
- To identify strategic alternatives
- To identify the main decisions in the management of the company
Prerequisites
Please refer to the official website of the Department of Economics: www.econ.unipg.it
Teaching methods
Lectures and individual exercises
Other information
Please refer to the official website of the Department of Economics: www.econ.unipg.it
Learning verification modality
Written exam (4 open questions in 80 minutes).
Extended program
Firms and competitive environment
National contexts and sectors
Firm's dimension and governance
Resource base theory
Corportate strategies
Business strategies
Firm's organization
Firm's performance
Corportate Social Responsability
Managing production
Supply Chain Management
Marketing Management
Obiettivi Agenda 2030 per lo sviluppo sostenibile
This course targets Agenda 2030 goals.
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