Unit BUSINESS MANAGEMENT
- Course
- Business administration
- Study-unit Code
- 20002509
- Location
- TERNI
- Curriculum
- In all curricula
- Teacher
- Francesco Rizzi
- Teachers
-
- Francesco Rizzi
- Hours
- 63 ore - Francesco Rizzi
- CFU
- 9
- Course Regulation
- Coorte 2021
- Offered
- 2022/23
- Learning activities
- Base
- Area
- Aziendale
- Academic discipline
- SECS-P/08
- Type of study-unit
- Obbligatorio (Required)
- Type of learning activities
- Attività formativa monodisciplinare
- Language of instruction
- Italian
- Contents
- The course analyzes the main areas of basic management. After analyzing the firm and its competitive environment, it presents the main strategic decisions and the main areas of the management of the firm, such as production, marketing and supply chain management
- Reference texts
- Tunisini A., Ferrucci L., Pencarelli T. (2020), Economia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale, Hoepli, Milano (Chapters 12 and 14 are excluded)
- Educational objectives
- The student will develop basic theoretical and practical competencies in business management. In particular, the student will be able to interact with all the business functions in the manufacturing and service industries, providing added value in terms of analysis, conceptualization and problem-solving.
The course offers both theoretical and operational knowledge and skills in the fundamentals of a firm's management.
Training objectives will be:
- To know the variety of behaviours of enterprises;
- To know the main dimensions of competitive analysis;
- To know the main competitive and growth strategies;
- To know the main decisions regarding the functions of the firm: production, marketing, R& D, logistics and sourcing;
The main skills will be:
- To evaluate the competitive environment
- To identify strategic alternatives
- To identify the main decisions in the management of the company - Prerequisites
- Please refer to the official website of the Department of Economics: www.econ.unipg.it
- Teaching methods
- Lectures and individual exercises
- Other information
- Please refer to the official website of the Department of Economics: www.econ.unipg.it
- Learning verification modality
- Written exam (4 open questions in 80 minutes).
- Extended program
- Firms and competitive environment
National contexts and sectors
Firm's dimension and governance
Resource base theory
Corporate strategies
Business strategies
Firm's organization
Firm's performance
Corportate Social Responsability
Managing production
Supply Chain Management
Marketing Management