Unit BUSINESS MANAGEMENT

Course
Business administration
Study-unit Code
20002509
Location
PERUGIA
Curriculum
In all curricula
CFU
9
Course Regulation
Coorte 2020
Offered
2021/22
Learning activities
Caratterizzante
Area
Aziendale
Academic discipline
SECS-P/08
Type of study-unit
Obbligatorio (Required)
Type of learning activities
Attività formativa monodisciplinare

BUSINESS MANAGEMENT - Cognomi A-L

Code 20002509
Location PERUGIA
CFU 9
Teacher Luca Ferrucci
Teachers
  • Luca Ferrucci
Hours
  • 63 ore - Luca Ferrucci
Learning activities Caratterizzante
Area Aziendale
Academic discipline SECS-P/08
Type of study-unit Obbligatorio (Required)

BUSINESS MANAGEMENT - Cognomi M-Z

Code 20002509
Location PERUGIA
CFU 9
Teacher Andrea Runfola
Teachers
  • Andrea Runfola
Hours
  • 63 ore - Andrea Runfola
Learning activities Caratterizzante
Area Aziendale
Academic discipline SECS-P/08
Type of study-unit Obbligatorio (Required)
Language of instruction Italian
Contents The course analyzes the main areas of basic management. After analyzing the firm and its competive environment, it presents the main strategic decisions and the main areas of the management of the firm such as production, marketing and supply chain management
Reference texts Tunisini A., Ferrucci L., Pencarelli T. (2020), Economia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale, Hoepli, Milano (Chapters 1, 12, 14 are excluded)
Educational objectives The course offers both theoretical and operational knowledge and skills on the fundamentals of firm's management.

The main knowledge will be:

- To know the variety of behaviors of enterprises;

- To know the main dimensions of competitive analysis;

- To know the main competitive and growth strategies;

- To know the main decisions regarding the functions of the firm: production, marketing, R& D, logistics and sourcing;

The main skills will be:

- To evaluate the competitive environment

- To identify strategic alternatives

- To identify the main decisions in the management of the company
Prerequisites Please refer to the official website of the Department of Economics: www.econ.unipg.it
Teaching methods Lectures on all subjects of the course

Seminars
Other information Please refer to the official website of the Department of Economics: www.econ.unipg.it
Learning verification modality Oral exam.
Extended program Firms and competitive environment

National contexts and sectors

Firm's dimension and governance

Resource base theory

Corportate strategies

Business strategies

Firm's organization

Firm's performance

Corportate Social Responsability

Managing production

Supply Chain Management

Marketing Management
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