Unit BUSINESS MANAGEMENT
- Course
- Business administration
- Study-unit Code
- 20002509
- Location
- PERUGIA
- Curriculum
- Economico manageriale
- Teacher
- Andrea Runfola
- Teachers
-
- Andrea Runfola
- Hours
- 63 ore - Andrea Runfola
- CFU
- 9
- Course Regulation
- Coorte 2024
- Offered
- 2025/26
- Learning activities
- Caratterizzante
- Area
- Discipline aziendali
- Academic discipline
- SECS-P/08
- Type of study-unit
- Obbligatorio (Required)
- Type of learning activities
- Attività formativa monodisciplinare
- Language of instruction
- Italian
- Contents
- The course analyzes the main areas of basic management. After analyzing the firm and its competive environment, it presents the main strategic decisions and the main areas of the management of the firm such as production, marketing and supply chain management
- Reference texts
- Tunisini A., Ferrucci L., Pencarelli T. (2020), Economia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale, Hoepli, Milano
- Educational objectives
- The course offers both theoretical and operational knowledge and skills on the fundamentals of firm's management.
The main knowledge will be:
- To know the variety of behaviors of enterprises;
- To know the main dimensions of competitive analysis;
- To know the main competitive and growth strategies;
- To know the main decisions regarding the functions of the firm: production, marketing, R& D, logistics and sourcing;
The main skills will be:
- To evaluate the competitive environment
- To identify strategic alternatives
- To identify the main decisions in the management of the company - Prerequisites
- Please refer to the official website of the Department of Economics: www.econ.unipg.it
- Teaching methods
- Lectures on all subjects of the course
Seminars - Other information
- Please refer to the official website of the Department of Economics: www.econ.unipg.it
- Learning verification modality
- Written exam.
- Extended program
- Firms and competitive environment
National contexts and sectors
Firm's dimension and governance
Resource base theory
Corportate strategies
Business strategies
Firm's organization
Firm's performance
Corportate Social Responsability
Managing production
Supply Chain Management
Marketing Management